Luxury real estate is experiencing exceptional growth in France! This context allows investors to make beautiful deals, especially for those who wish to invest in luxury seasonal rentals. Are you tempted by this project yourself? Discover how to maximize your chances of success in investing and renting your luxury property under the best conditions.
Luxury real estate, a very lucrative market for investors
Since 2019, the luxury real estate market has been experiencing an unprecedented period of growth. The health crisis related to the COVID-19 epidemic has reshaped the industry (instead of weakening it) and has made it more attractive. Luxury real estate professionals have been able to achieve record sales in recent years. Despite the current inflationary context, the excellent health of the market continues to be observed in 2023: the prices of luxury houses and upscale apartments are constantly increasing, even in cities that are experiencing price decreases. This popularity makes French luxury real estate one of the most prestigious markets in Europe.
A favorable context for seasonal rental investment
In the luxury market, the growth is not limited to sales. Today, luxury seasonal rentals are of great interest to customers. This strong demand is explained in particular by the evolving lifestyles of families. They are increasingly looking for flexible rental solutions that allow them to quickly take possession of the premises for holidays while enjoying excellent services. Investing in luxury real estate for seasonal rentals is therefore a particularly interesting approach if you want to make a profit from your purchase.
Prestigious seasonal rentals: how to succeed in your investment?
Although the luxury seasonal rental market is growing more and more, it is still essential to adopt the right methods to succeed in your investment. Two points must be taken into account before your purchase:
- The location of the property you are going to rent: the property must be located in a highly sought-after area by luxury real estate customers.
- The type of property: you must acquire a property that precisely meets the expectations of customers in the sector.
In which area should you offer a prestigious seasonal rental?
To easily find tenants, you must first choose a location that is popular with luxury real estate customers. Currently, three main destinations are highly sought after in France for vacations in upscale accommodations.
The French Riviera
In 2023, the French Riviera still stands as a safe bet for the purchase of luxury property, even if you want to make it a seasonal rental. Still in high demand by vacationers, the region stretches from Saint-Tropez to Menton, passing through the emblematic cities of luxury tourism such as Nice, Cannes, Villefranche-sur-Mer, Saint-Jean-Cap-Ferrat, Cap d'Antibes, or Saint-Paul-de-Vence.
Provence
Provence is currently one of the most sought-after regions for seasonal rental of villas or exceptional estates. With a natural and cultural heritage known worldwide, it asserts itself as a reference destination for many clients of luxury real estate, especially among foreign clientele (American, German, and English).
Mountain resorts in the Alps
The Alps are a top choice destination for families and mountain sports enthusiasts. In winter, luxury chalet rentals are particularly in demand by customers. To succeed in your luxury real estate investment, prioritize renowned high-altitude resorts on the luxury market, such as Gstaad, Megève, or Chamonix Mont-Blanc.
What type of property to buy for seasonal rental?
Your real estate property must precisely meet the demands of the clientele. Among the criteria considered essential in the luxury segment, regardless of the property's location, are:
- A large interior and exterior area;
- A large number of bedrooms to accommodate friends or clients' families;
- State-of-the-art equipment;
- Services dedicated to entertainment, sports activities, and well-being.
Of course, your property should also allow customers to make the most of the natural environment of the region: sea view or panoramic view in the south of France, house with a pool in Provence and the French Riviera, fully equipped mountain chalet located near the ski slopes, etc.
If you are looking for luxury real estate properties capable of attracting your future tenants, find our selection of upscale villas and apartments located in the most beautiful areas of France on Michaël Zingraf Real Estate. We also offer exceptional properties in the most sought-after regions worldwide: Mauritius, Dubai, Switzerland, Italy, Morocco, Brazil, Maldives, etc.